Google Ads is one of the most well known online advertising platforms where you are able to customize ads that show on Google's search engine results page as well as partner websites.
Running Google Ads can be an effective way to drive new traffic to your website and reach new potential customers. If you are looking to increase your visibility in your specific marketplace and generate new leads for your business Google Ads may be a smart choice.
Google Ads allow you to compete in your marketplace against companies that may be much larger in size. With the help of the Google keyword and ad planner you can trust that your ad can reach the customers you want.
It is important to know that with the growth of Google Ads and competition levels, when it comes to most bussinesses, Google Ads can at times be expensive for small business owners. It may be worth the money to get infront of your desired audience, but it often times takes an expert with the know how to create a suituble ROI.
The Razor Thin Media team is experienced in helping companies with their Google Ad strategy, design, implementation, and tracking. We will create ads that with hit their desired target, with strategic keyword optimization, budget controls, and design aspects.
What really is a Facebook Ad? Can't I just boost my post?
These are questions we often recieve from clients. The anwser is yes, you could just boost your post. This will help your post be more engaged with and help build levels of brand awarness.
That being said, Facebook Ads can be so much more than that. According to Facebook, more than 1.4 billion people use Facebook to connect with what matters to them, with more than 900 million visits every day. This means that with Facebook Ads you can target your desired audience by location, age, interests, demographics, lifestyle, and more. This makes your ads and more importantly your ad dollars more applicable for your desired audience. This gives a much more desired return on your investment.
When people create a Facebook profile they already give Facebook a lot of their personal information such as age, location, etc... this allows Facebook to be a very strong marketing platform as it already understands the desired audiences. This can be a great tool for small business owners to create leads, establish a brand, convert sales, and grow your business.
Facebook often times can be much more afforadable for the small business owner. Depending on your marketing budget you can spend thousands of dollars or even just a couple dollars a week to boost your business.
The Razor Team has years of experiencing of the ever changing Facebook Ad algorithim and understand the tips and trips to get you seen by your potential customers.